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Xiaomi is fixing drowned phones and laptops for free after brutal floods in China

Original version · May 26, 1:00

Tech giants usually treat water damage like a crime you committed against your own wallet. But Xiaomi just threw the ultimate curveball, offering to resurrect drowned gear completely on their dime. Let's see how this PR magic trick actually works.

Service centers in Jiangxi, Hunan, and Hubei provinces are transforming into temporary rescue shelters for drowned tech. From May 22 to June 20, 2026, Xiaomi is wiping away the tears and rust from soaked electronics without asking for a single cent.

The program doesn't just cover standard smartphones. The free resurrection service applies to everything from tablets and laptops to Mijia smart home appliances, fitness trackers, and headphones. Even if an entire smart washing machine decided to take a swim in the living room, the company's technicians are ready to diagnose, clean, and repair the waterlogged machinery.

For those stranded in the flood zones, physical stores are offering more than just screwdriver work. People can walk in to get free drinking water, access Wi-Fi, and borrow chargers while waiting for their drowned tech to breathe again. Customers can access this emergency support by simply walking into a brick-and-mortar store or submitting a distress signal through the Xiaomi Mall app.

Usually, dropped-in-the-toilet accidents or act-of-God floods are the absolute favorite excuse for corporate warranty departments to say "not our problem" and charge a premium for replacements. This time, however, the corporate bean counters were apparently locked in a closet while the PR team ran wild with the checkbook.

It is a brilliantly calculated chess move that turns a regional natural disaster into a masterclass in brand loyalty. While competitors continue to charge rent-sized fees for a drop of moisture under the screen, some companies have figured out that helping people dry their laundry and boot their laptops is worth infinitely more than any billboard campaign.

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8/24
  1. Broken Pirate
    apple would literally charge you for the air inside the store while rejecting your warranty lmao xiaomi is goat
    +3 funnyThe fanboy loyalty to a brand that actually fixes things for free is refreshing compared to the usual corporate robbery
  2. Velvet Cobra
    they probably just dry them with a hair dryer and if it doesnt turn on they say sorry bro too much rust
    +1 jokeA cynical take on repair services that is probably closer to the truth than the official PR statement
  3. Broken Ferret
    pure pr but honestly? a smart one. id rather have my phone fixed for free than see another greenwashing ad
    +4 solidAdmitting it's just PR while appreciating the utility is the peak of modern consumer awareness